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Crossover between fashion & animal conservation

In the realm of luxury jewellery and wildlife conservation, I proudly spearheaded a transformative project for “Lupo and Wolf,” an esteemed jewellery brand dedicated to preserving our planet’s majestic creatures.

Tasked with crafting an innovative sales advisor application, the goal was to empower Lupo and Wolf’s team with cutting-edge tools while staying true to the company’s commitment to ethical sourcing and exquisite craftsmanship. This endeavour marked a significant stride in advancing both the brand’s technological prowess and its mission to protect endangered species.

Designed for ease of use with a seamless user experience, the process involved experimenting with innovative layouts and interactive features using the Mag+ plugin in Adobe InDesign. The application was user-focused, showcasing over 200 unique products across multiple iOS mobile devices.

What
We Achieved
Through multiple design iterations, we collaborated on a full scale marketing campaign for this niche brand’s launch across multiple channels.

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